Posts Tagged ‘business’

William Hill aims to cut Australian online betting brands

Wednesday, September 25th, 2013

London-based sports betting company William Hill, which acquired Australia’s TomWaterhouse.com.au recently, will scrap online betting brands Sportingbet and Centrebet from the Australian marketplace.

Photo credit; Tsutomu Takasu on Flickr

Photo credit; Tsutomu Takasu on Flickr

William Hill chief executive Ralph Topping told The Australian Financial Review that the London Stock Exchange-listed company wanted eventually to consolidate most of the businesses under the William Hill brand to take on what he described as “struggling” online operations of local companies such as Tatts Group and Tabcorp.

It would be the London group’s first move since the $40 million acquisition of Tom Waterhouse’s company.

William Hill spent $700 million establishing a presence in Australia through the purchase of TomWaterhouse.com.au and Sportingbet (which owns Centrebet) in March.

To read more about this story, click here.

The Australia Business Review shows you how to rebuild a damaged brand online

Tuesday, September 24th, 2013

Brands can be badmouthed, bullied, beaten up and bruised by anyone online but there are ways to fight back and repair the damage.

Photo credit; Joshin Yamada on Flickr

Photo credit; Joshin Yamada on Flickr

The Australia Business Review recommends that you:

Apologize if the problem has been caused by your actions or those of your staff and put it on your social networks, your website and anywhere else your customers can see it. Make it honest and straightforward.

Remove negative remarks if possible, even if that means having to hire a lawyer to help you remove them from other sites. Remove the ones that you have control over.

Drown the negativity with SEO by burying them with SEO campaigns until they don’t show up on Google’s search results until the 10th page (most people don’t dig this far back into search results).

Re-Direct attention away from the negativity by doing something positive and promoting it, like holding a contest or donating to charity.

To read more on this story, click here.

Ladbrokes plc acquires Australian sportsbetting business

Monday, September 23rd, 2013
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Photo credit; Images Money on Flickr

Ladbrokes plc, one of the world’s leading betting and gaming companies, has agreed to acquire Gaming Investments Pty Ltd, a fast growing online sports betting business in Australia. Gaming Investment’s business includes Bookmaker.com.au Pty Ltd, operator of the online bookmaker Bookmaker.com.au and Panda Gaming Pty Ltd, operator of an extensive racing and sports focused affiliate network in Australia.

The acquisition sees Ladbrokes acquire Gaming Investment under its newly formed Australian arm ‘Ladbrokes Australia’ for an initial consideration of A$22.5 million, plus an earnout payable at the end of 3 years which is based on the EBITDA for Ladbrokes Australia for the year ending 30 June 2016.

To read more about this story, click here.

iSentia acquires TwoSocial

Friday, September 20th, 2013

MEDIA monitoring company iSentia has acquired social media creative agency Two Social.

Rich Spencer, founder of Two Social, said the company helped organisations understand “if, why, how and when they should engage through social media and, most importantly, how to leverage these channels to achieve business objectives”.

Last year iSentia acquired social media monitoring group BuzzNumbers.

To read more on this story, click here.

Working from home increases in Australia

Thursday, September 19th, 2013

An increasing number of micro businesses are using the internet to let people work from home or other locations outside the office, according to figures from the Australian Bureau of Statistics recently.

Illustration credit; Sean MacEntee on Flickr

Illustration credit; Sean MacEntee on Flickr

“More than a third of micro businesses now use the internet to enable staff to work from home,” said Andrew Puljic, ABS Director of the Innovation and Technology Statistics Branch. “That’s an eight percentage point increase in two years.”

“For larger businesses, more than three quarters have the facility for staff to use the internet to work from home.”

One fifth of Australian businesses had a social media presence as of June 30, 2012.

“Just over half, or 52 percent of large businesses use social media, but when you get to micro business that drops to only 13 percent,” said Mr Puljic.

“Businesses in the Arts and recreation services industry were the biggest users of social media, with nearly half having a presence on social media, followed by the Information media and telecommunications industry.”

Four fifths of Australian businesses with internet access use it for financial activities including online banking, invoicing and payments, however not all businesses with internet access have a website or other web presence.

Nearly two thirds of these businesses said they did not see the need to have a website, and one quarter reported they lacked the technical expertise to set one up.

To read more on this story, click here.

Fresh fruit and vegetables over the internet? Why not?

Wednesday, September 18th, 2013

Loveday fruit and vegetable growers Megan and Mark Whateley shut down their roadside produce stand in the Riverland region of South Australia and have opted instead to make sales online and deliver the produce directly to consumers’ front doors.

The convenience of online purchasing has proved popular for people in metropolitan areas.

Photo credit; Umstwit on Flickr

Photo credit; Umstwit on Flickr

“We know it’s quite a popular thing in other country areas and in Adelaide, we’re not sure that anyone else has trialled something like this up here, so we’re going to give it a go,” Megan said.

The couple decided to start off slow with just a Facebook page but will soon launch a website to go along with it.

“Friends of ours would buy from us and we thought there was a bit of a need for it and we trialled it with a few people and it’s grown fast,” Megan said.

The service has appealed to the younger demographic including working families.

“It’s just the convenience, working people, busy families, mums, they can just have everything brought to their door,” Megan said.

“It’s what people are looking for, a lot of shopping is done from the comfort of your home, without leaving the house.”

The family grows primarily sweetcorn, broccoli and cabbage for South Australian and interstate markets.

To read more on this story, click here.

SiteMinder sets its sites on Dallas for Americas headquarters

Tuesday, September 17th, 2013
Photo credit; David Herrera on Flickr

Photo credit; David Herrera on Flickr

Australian-based online hotel booking engine SiteMinder has chosen Dallas, Texas in the United States as its headquarters for North and South America.

“Dallas is just an exceptionally good market because of its connectivity, human resources available and the ability to have clientele that will serve Dallas,” said David Chestler, executive vice president of the Americas. “Dallas and Texas are pro business so we see great potential.”

The company offers cloud-based technology to help hotels with their booking processes and employs about 180 people in Sydney, Australia; Cape Town, South Africa; London and Bangkok.

To read more on this story, click here.

Australian social mobile advertising site Moko set to tap into US colleges

Monday, September 16th, 2013

From its humble beginnings as a five-person operation above a Perth hairdresser just a few short years ago, Moko has come a long way.

Photo credit; Richard Patterson on Flickr

Photo credit; Richard Patterson on Flickr

And it is now set to try and crack the United States college market with its mobile social media advertising platform, plus a $US1 billion capitalisation on the world’s biggest technology stock exchange.

Next month, the Western Australia company will launch a service to connect advertisers with 5 million American college students, the ready-made audience that gave Facebook its start.

Although this means it will be competing with Google and Facebook for a portion of theĀ $US7.65 billion ($A8.5 billion) US mobile advertising market, this is the first stage of a plan to list on Nasdaq, according to chief executive officer and founder Ian Rodwell.

Its first major deal with the American Collegiate Intramural Sports (AMIS) association gives it an initial audience of 5 million university students (out of 21.6 million) at 200 colleges across the country.

To read more on this story, click here.

What Australian businesses need to know when choosing a domain name

Friday, September 13th, 2013
Photo credit; Tristan The Booklight on Flickr

Photo credit; Tristan The Booklight on Flickr

Chris Burgess, Chief Information Officer for a non profit in Melbourne and manager of DNTrade, an online forum for discussing Australian domain names and online industry topics, shares his insights into what Australian businesses need to keep in mind when choosing a domain name.

Among his advice, Burgess recommends hosting your website with a hosting provider that has good support.

“It’s important to be able to pick up the phone and talk to someone if something isn’t working,” Burgess says.

Check out Burgess’ comprehensive advice on Australian domain names here.

Get tutored in the art of using deal sites

Thursday, September 12th, 2013

Businesses.com.au has recruited Managing Director of Cudo and Deals.com.au Adam Schwab to share his insight about dealing with daily deals sites with readers.

For the uninitiated, deal sites are ones like Groupon, LivingSocial, Spreets, Cudo and Scoopon. These sites sell products and services from another business to site visitors and their database of subscribers that they have created. The deal sites advertise their clients’ services or products and collect money for vouchers for buyers to present to a merchant. For products, the deal sites send cash and the address to send the goods to the business that pays a commission for the sales service.

They basically act as a middleman between business and consumer, but they can draw in a lot of business so can be worth it for businesses to deal with.

But merely putting your service on these sites isn’t always a good idea, as businesses.com.au shares the horror story of one salon owner who advertised on one of the daily deal sites only to find she was unable to handle the influx of business it brought her.

With avoiding that kind of pitfall in mind, businesses.com.au invited Schwab to offer a bit of a tutorial on using the deals sites and what to expect.

You can find Schwab’s insights into Australia’s daily deals industry here.