Posts Tagged ‘Perth’

Australian social mobile advertising site Moko set to tap into US colleges

Monday, September 16th, 2013

From its humble beginnings as a five-person operation above a Perth hairdresser just a few short years ago, Moko has come a long way.

Photo credit; Richard Patterson on Flickr

Photo credit; Richard Patterson on Flickr

And it is now set to try and crack the United States college market with its mobile social media advertising platform, plus a $US1 billion capitalisation on the world’s biggest technology stock exchange.

Next month, the Western Australia company will launch a service to connect advertisers with 5 million American college students, the ready-made audience that gave Facebook its start.

Although this means it will be competing with Google and Facebook for a portion of theĀ $US7.65 billion ($A8.5 billion) US mobile advertising market, this is the first stage of a plan to list on Nasdaq, according to chief executive officer and founder Ian Rodwell.

Its first major deal with the American Collegiate Intramural Sports (AMIS) association gives it an initial audience of 5 million university students (out of 21.6 million) at 200 colleges across the country.

To read more on this story, click here.

Wired and Wonderful brings African crafts to Australia

Tuesday, September 3rd, 2013

Online store Wired and Wonderful, run by Christina Cridland in Perth, imports handmade African gifts, homewares and jewellery.

Established in 2011 after Cridland felt unsatisfied by her career as a journalist, the store has allowed her to spend more time at home with her young son.

Prior to starting her importing, Cridland visited the shop she was doing business with to ensure it was a fair trade workplace.

To read more on this story, click here.

Bowerhouse becomes online powerhouse in homewares

Wednesday, August 28th, 2013

Perth, Western Australia’s Natalie Long spent years in the fashion industry before setting off in a new direction and creating her own homewares brand and online store Bowerhouse.

She designs her own homewares for Bowerhouse, which has been in operation since 2012.

To read more on this story, click here.




Tickle the Imagination magazine’s founder tickled pink at success

Tuesday, August 27th, 2013

Tanya Collier, founder of Tickle the Imagination Magazine, had always had a love for design and creating things. So after many twists and turns, she finally decided to put her efforts into Tickle the Imagination.

After moving around for a few years, Collier and her family settled in Perth, Western Australia and she got down to the business of running her own online publication, which features designers and makers.

To read more on this story, click here.

The Baby Emporium has it all for your wee one

Friday, August 23rd, 2013

Started by Melissa Lichocik in 2012 in Perth, Western Australia, The Baby Emporium sells modern and innovative baby products online.

Having her own children inspired Lichocik to stay home and start her own online business. An avid online shopper, Lichocik appreciated the variety of the baby products she was able to find online and decided to bring them all into one convenient online space.

To read more about this story, click here.