Posts Tagged ‘video’

Facebook brings video ads to Australia

Thursday, June 12th, 2014
Photo credit; Jason A. Howie on Flickr

Photo credit; Jason A. Howie on Flickr

Facebook is bringing its Premium Video Ads and Video Metrics to Australia, one of seven markets outside of the US where Facebook is rolling out the new services.

Interactive Advertising Bureau (IAB) chief executive Alice Manners said recent estimates showed video advertising was growing at 55.7 per cent, representing 14.3 per cent of digital display dollars, for the quarter.

Facebook Australia and New Zealand managing director Will Easton said that Facebook Premium Video offers brands new ways to engage and connect with over 10 million Australians who access Facebook daily.

“In the coming months, we’ll be working closely with advertisers to deliver high-quality video campaigns that create the best possible advertising experience,” Mr Easton said.

The 15-second video ads appear in users’ newsfeeds and play automatically with the sound muted until they are clicked on.

Facebook began selling ads in the United States in March.

To read more about this story, click here.

Video SEO Plugin for WordPress integrated with Yoast SEO – Review

Sunday, March 24th, 2013

Joost de Valk has developed a powerful Video SEO Plugin for WordPress, it provides video rich snippets and increases your click through rate (CTR) for search results. Search results are much more informative with video snippets.

This plugin works alongside Yoast Search Engine Optimization plugin, It costs $89, it helps in getting video rich snippets through search engine results. Videos and Images are things that are really hard to be crawled by search engine so having a tool like this makes life a lot more easier and gives a peace of mind when thinking about Search Engine Optimization.

The Plugin provides:
  • Automatic XML Video Sitemap generation (adding on to the WordPress SEO XML Sitemaps)
  • MediaRSS enhancements to your RSS feed
  • videoObject markup
  • Snippet previews with the video still in them
  • Facebook OpenGraph tags on your video pages
  • YouTube, Vimeo,, Dailymotion, VideoPress, Flickr, Metacafe, Veoh, and Viddler

The tool works with Yoasts free WordPress SEO plugin.

Watch the video below to learn more about the power of this plugin: