Archive for the ‘Google’ Category

Google releases year in review video

Friday, December 16th, 2011

Google has sorted through the years most popular search terms and come up a video capturing everything we were interested in in 2011.

Check out the video below.

Will Google+ threaten Facebook?

Tuesday, July 19th, 2011

Edward F. Moltzen over at crn.com.au has posted his thoughts on Google+ and the impact it may have on Facebook. If you’ve been hearing about Google+ but still aren’t sure what exactly it is this article is well worth a read. It explores a lot of the new features Google is planning to bring to social networking.

Check it out here.

Google releases “Wallet”, rivals likely to follow

Monday, May 30th, 2011

Google became the first company to allow people to use their smartphones as credit cards when they released “Wallet”, and it is expected their rivals will follow suit.

Not everything went smoothly for Google though, with EBay filing a lawsuit accusing Google of stealing trade secrets to build the platform.

Apple, Amazon.com, eBay and Facebook are all believed to be working on similar technology, also allowing consumers to use smartphones to pay for goods or services.

You can read more at the sydneymorningherald.com.au

 

 

 

 

Google v Scroogle

Friday, January 21st, 2011

Google in Australia has already taken proceedings against other companies allegedly infringing its trademark, such as Groggle (Groggle is now named Drinkle and the proceedings have settled).

Now Google has a new ‘infringer’ in its sites, a family owned company called Scoogle.  The name Scoogle comes from a modification to the family name of Scougal, and sells eyewear ie: nothing to do with Google’s own business.

A source close to Scoogle says that Google is “…just bullying the modified version of the Scoogle family name”.

Google itself hasn’t yet commented – watch this space!

The full Sydney Morning Herald article is here.

Rankings drop after Google change

Thursday, November 11th, 2010

Some small businesses dropped in rankings when Google changed its search algorithms a few weeks ago.

‘Many local businesses will find Google doesn’t position their entries as high as previously, meaning potential customers will have to scroll further down the pages of results to find them’, said search engine consultant Ash Nallawalla.

For example, a company that might have previously come up higher in the Google search results, now may have other ‘map-based’ entries above it, pushing it lower down the page and putting it below the ‘fold’ (tech-speak for the bottom of the computer screen).

Nallawalla says that businesses above the fold are far more likely to gain the attention, and custom, of people conducting a Google search.

What is the solution? Businesses need to optimise their online presence, ensure they have a physical address on their website, with phone and other relevant contact information.

View the full article here.