Discounts drive online business models

Technology analysis group Telsyte has released a report showing that discounting is the best way to achieve online sales.

While lowering prices is challenging for the businesses it does go some way to convincing customers to proceed with the purchase.

Telsyte senior research manager, Sam Yip has said,

”All the emerging ways to buy online are tied by a single common factor – discounts,”

You can read more over at smh.com.au

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