Online travel start-up raises $US2.1 million, merges with European site

Roomorama.com has announced a merger with lofty.com, a short-term rental website. Roomorama has secured US$2.1 million in seed funding to assist with growth.

The online travel start-up was launched in 2009, offering a service to handle short-term rental transactions.

With an average gross booking of $1330 in 2011 and present booking numbers at approximately 200,000 nights to date it’s yet another case of the success of launching a business online.

Featuring more than 2000 Australian properties, Australia was it’s second most frequent user base in 2011.

You can read more over at smartcompany.com.au

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